Interviewers: Scott Swigart and Sean Campbell
Interviewee: Joseph Smarr
In this interview we talk with Joseph Smarr, CTO of Plaxo. In specific, we talk about:
- Plaxo’s foundations before the social web
- The value of rich user profiles
- Grassroots development and ownership of personal data
- Sharing personal data as a prerequisite for interoperability
- Navigating irregularly structured data as a coherent whole
- Managing authorized access to personal data across websites
- Relative timelines of media buzz and industry adoption
- Efficiencies from standards as a streamlining force in business development
- The corporate opportunity for social media and its impediments
